Sunday, April 14

Makkal Selvan Vijay Sethupathi to meet & greet Amrit Brown Sugar users

Chennai, 09 November 2021: Master Chef India. Tamil 2021 in its first edition under host Vijay Sethupathi has had a good run on Sun TV so far. The programs Co-powdered-by sponsors Parry’s Sugars in association with MasterChef India, Tamil 2021 has rolled out exciting contests for its consumers where the participants can win a chance to meet and greet Makkal Selvan Vijay Sethupathi– the dashing and suave program host!

People can enter the contest by either trying Parry’s Amrit Brown Sugar and completing a slogan or by preparing a dish made with Amrit Brown Sugar. Participants can send in their selfies with the pack and slogan or their selfie with the Sweet Dish.

Winners will get a much-anticipated opportunity to have their selfies autographed by Vijay Sethupathi himself and also a photo opportunity with him at a specially organized meet and greet event coordinated and organized by EID Parry. To know more consumers can log on to the Parry’s Facebook page at

The contest which end by 15th December 2021, gives the consumers an experience of using Parry’s Amrit Brown Sugar and meeting their silver screen hero. Amrit Brown Sugar is enriched with 6 vital minerals and has 10% lesser calories as compared to refined white sugar. The original color and natural taste of the brown sugar made hygienically from sugarcane can be usedfor tea, coffee and preparing various desserts and bakes.

Speaking on this, Mr. Balaji Prakash, Senior Vice President, Sales and Marketing, E.I.D. Parry (India) Limited said, “The meet and greet contest is an extension of our association with Masterchef India Tamil, 2021. Amrit Brown Sugar has been an innovation out of the Parry’s stable and as “The Better Sugar” alternative it has been an instant hit amongst the consumers. The contests around Parry’s Amrit Brown Sugar is an effort on our part to give them some sweet memories as they experience the product and share about the brand.”